Privacy Resources

Now Available – Location Data Privacy: Guidelines, Assessment & Recommendations is a groundbreaking piece of work based on over 8 months of interviews with key executives plus input from those dealing with privacy challenges on the front lines day in and day out.

The Location Privacy Council is the driver for the majority of the documents and materials produced. Combined, these will provide a clear and complete picture including barriers facing the industry and the requirements for a solution.

The starting point is the Executive Briefing on the key issues facing the industry. From there, a range of publications are available depending on your role and level of understanding.

The Forum’s ultimate goal is to create a Privacy Mark for businesses to use that would act as a “pledge” to adhere to certain privacy standards and policies in order to build rust and confidence among users.

AVAILABLE

Location Data Privacy: Guidelines, Assessment & Recommendations (May 2013): Developed for those on the front lines of location data privacy including developers, managers, marketers, and executives. It brings attention to numerous critical issues every company must address fills a critical void in the market. It provides practical, ready-to-implement guidance, best practices and an assessment tool.

Location Data Primer (Sept 2012): This Primer addresses areas critical to understanding location data, defining location data privacy, and developing best practices around balancing product and service development with protecting privacy interests.

Executive Guide to Location Data Privacy (May 2012): This in depth report examines the technology and business drivers that are leading towards a tipping point where the benefits of using location technology and applications collide with 4 key business problems associated with location data privacy management. It also discusses proposed solutions to the lack of governance around location data privacy.

The Elephant in the Room (May 2012): An article in the LBx Journal discussing the collision between the technology and business drivers behind location data usage and associated privacy issues that must be addressed.

Top 10 Reasons Location Data Privacy Matters to Your Business (May 2012): The Forum’s Manifesto on the value of location, its importance to businesses and why Location Data Privacy is an issue that touches every business whether they are aware of it or not. Highlights major reasons why every business needs to have a location data privacy plan in place.

In Development

Code of Conduct & Privacy Pledge
Location Privacy Audit
Location Privacy Business Process Framework